The core template
Use: Action + Scope + Tools + Outcome.
Before → after examples
- Before: “Created reports for leadership.”
After: “Built weekly KPI reporting (SQL + Looker) for 10+ stakeholders to track pipeline, forecast risk, and unblock go-to-market decisions.” - Before: “Improved onboarding process.”
After: “Redesigned onboarding checklist and automation, reducing time-to-first-value from 14 days to 6 days and cutting escalations by 18%.” - Before: “Worked with cross-functional teams.”
After: “Partnered with Product + Engineering to ship event tracking and experiment instrumentation across 6 key flows, improving data reliability for growth decisions.”
When you don’t have numbers
- Quantify scope: volume, frequency, stakeholders, geography, or complexity.
- Quantify process: cycle time, throughput, defect rate, SLAs, time saved.
- Use ranges if needed (and defensible).
Make bullets match the job
The best bullets mirror the job description’s real requirements. Read Resume Keywords & Job Match and use Job Description Matcher.