1) Your resume is generic
If the top third doesn’t clearly target a role, recruiters assume you’re not a fit. Tailor to the job’s core themes and remove distractions.
2) Your bullets are tasks, not evidence
“Responsible for…” doesn’t show outcomes. Recruiters look for scope, tools, and impact.
Use Bullet Point Rewriter and bullet examples.
3) Missing keywords/themes (or stuffing them)
If your resume doesn’t reflect the job’s language, it looks misaligned. But stuffing tools you didn’t use backfires. Keywords must be proven in bullets.
Read Resume Keywords & Job Match.
4) Formatting makes scanning hard
Dense blocks, fancy layouts, and inconsistent dates slow down scanning and can break ATS parsing.
Use ATS Checker and the formatting checklist.
Fast path
10xApplication’s Resume Tailor combines all of this: intake → preview → job-specific rewrite + fix list. Upload your resume, paste the job description, and add your real achievements/constraints.
Start: Resume Tailor.
